Subscribe to our FREE email newsletter and download free character development worksheets! Klems March 15, Thinking about writing a blog?
Content Marketing Writing a blog post is a little like driving; you can study the highway code or read articles telling you how to write a blog post for months, but nothing can prepare you for the real thing like getting behind the wheel and hitting the open road.
Plan your blog post by choosing a topic, creating an outline, conducting research, and checking facts. Write your post, either writing a draft in a single session or gradually word on parts of it. Use images to enhance your post, improve its flow, add humor, and explain complex topics.
Edit your blog post. Now let's review each step in more detail.
How to Write a Blog Post, Step 1: Planning First, a disclaimer — the entire process of writing a blog post often takes more than a couple of hours, even if you can type eighty words per minute and your writing skills are sharp. Does your blog post have enough circles and crosses? Long before you sit down to put digital pen to paper, you need to make sure you have everything you need to sit down and write.
Many new bloggers overlook the planning process, and while you might be able to get away with skipping the planning stage, doing your homework will actually save you time further down the road and help you develop good blogging habits.
Before you do any of the following steps, be sure to pick a topic that actually interests you. I can hear your objections already. Blogging is a lot easier, however, if you can muster at least a little enthusiasm for the topic at hand.
You also need to be able to accept that not every post is going to get your motor running. If you're really desperate for inspiration, check out our list of eight blog topic generators to get you going. Even the best bloggers need a rough idea to keep them on-track.
This is where outlines come in. For example, this is the outline for this post that I sent to my editor before getting to work: Introduction [Quick summary explaining what the blog post will cover] Section 1 — Planning a Blog Post - Things bloggers should do before putting pen to paper — outlining, research etc.
Section 5 — Conclusion - Wrap-up The purpose of this outline is to make sure I know what I plan to cover, in what order the various sections will appear, and some bare-bones details of what each section will include. Outlines keep you honest.
They stop you from indulging in poorly thought-out metaphors about driving and keep you focused on the overall structure of your post. Whether you write your outline in your word processor, on a piece of paper, or even scribbled on a bar napkin, do whatever works for you to keep you focused.
What allows us to do this, and to write authoritatively about subject areas that are new to us, is knowing how to properly research a blog post. It almost goes without saying, but relying solely on Wikipedia as a primary source is almost always a bad idea.
Plus, every verifiable fact on the site is cited from links elsewhere on the web, so why cite the middleman? Official associations, government websites, heavily cited research papers, and preeminent industry experts are all good examples.
Check Your Facts A few years ago, I edited a piece written by a colleague focusing on the highlights of a major technology conference. The writer, under a seriously tight deadline, had done a bang-up job of writing great copy in virtually no time, but he failed to properly check his facts.
He cited an article from Forbes in which the writer claimed Steve Jobs was using PowerPoint on stage — something that never happened. All it takes to tank your credibility is one glaring error. In the event that you fall prey to a well-executed hoax, repeat widely circulated misinformation, or simply make a mistake, own up to it right away and be transparent about your edits.
Be honest, be accountable, and fix it — fast. How to Write a Blog Post, Step 2: Writing a Great Headline Everyone and their grandmother has an opinion about headlines.
Some say you should be as specific as possible to avoid misleading your readers and manage their expectationswhile others recommend taking a more abstract approach. Some headlines practically write themselves. There are two main approaches you can take to writing blog post headlines.
Your approach to headlines should also vary depending on your audience.Search the world's information, including webpages, images, videos and more.
Google has many special features to help you find exactly what you're looking for. PostSecret is an ongoing community art project where people mail in their secrets anonymously on one side of a postcard.
Your secrets, posted here, every Sunday. Gone are the days of Facebook as a one-stop shop for all social-networking leslutinsduphoenix.com it may seem more complicated to post photos on Instagram, share casual moments on Snapchat, text on WhatsApp, and check your Twitter feed throughout the day, tweens and teens love the variety.
You don't need to know the ins and outs of all the apps, sites, and terms that are "hot" right now (and frankly, if. The president loves to inflate his crowd sizes, sometimes adding tens of thousands of people to the count.
But the reality is much, much lower. New tips, trends, and insights from the world's leading enterprise cloud ecosystem in sales, service, marketing, community, analytics, and apps.
3. A perfect Facebook post is sent at non-peak hours. The thought process goes like this: You compete with hundreds of thousands of posts to be seen in the Facebook News Feeds of your fans. If you post your updates when few others are posting, your updates stand a better chance of making it through.